Try to limit the amount of noise heard and the extent of the light filtering in. Make sure that you have a restful place to lie down and that the temperature in the room is comfortable. Your sleep environment can greatly impact your ability to fall asleep. This type of nap provides significant benefit for improved alertness and performance without leaving you feeling groggy or interfering with nighttime sleep. Him and his brother grew up in Chicago and were constantly wearing hoodies, Woodle recalls, and he wanted to find a way to combine the comfy layering staple with the ubiquitous 'neck pillow as travel accessory,' he said in an interview with .įrom the outside, it looks like regular comfy hoodie, but on the inside there is a hidden inflatable, ergonomic neck pillow that can be blown up through a nozzle on the inside of the hood.Ī short nap is usually recommended (20-30 minutes) for short-term alertness. The tricked out sweatshirt is currently listed on Kickstarter, where they company has set a goal of $30,000 by January 11th.Ī total of $56,708 has already been raised.Ĭo-founder, Josh Woodle, had the idea while on the way to the airport, whose main job is in film production. Check out the below video to get a better sense of how the snooze-enabling pillow works.Ease: Quick inflate and easy deflate, you’ll never waste time or breathe on our easy designĭiscreet: The hood is roomy enough so that when it’s deflated, the pillow never feels bulky, and when you inflate, it remains inconspicuous and clean.Ĭomfort: Most importantly the pillow is designed to contour to your head providing the up most comfort. In terms of eventual sales partners, Woodle cites retailers like Farfetch, “for the attention they offer small brands and boutiques,” Lyst, as well as American Rag, because of its “highly selective process and close attention to independent brands. Early birds who crowdfund the project can get $20 to $45 off, depending on the style. The slumber-supporting hoodie is priced at $89 for relaxed fit pullover style, $99 for the fitted silhouette, $119 for relaxed-fit or fitted zip-up styles, and $139 for the woven jacket version. “An increasing portion of the population are required to travel for work,” he says, as well as those making moves to visit family, say, or explore new corners of the world with those hard-earned vacation days. Hypnos’ target demographic is millennials and those partaking in “new travel culture,” as Woodle puts it. "Our next focus was to offer a beautiful hoodie that could transition from a day on the plane straight to the bar at night." Woodle met designers to make the hoodie a reality, Elaine Yue and Leah Hulon, "through six degrees of separation," he says. "The pillow had to be perfect it had to feature a new shape that was comfortable, versatile, and inconspicuous to the outside world," Woodle told Refinery29. (If the incognito headrest falters, the company offers replacement inflatables for $5.) inflatable manufacturer, are removed before the hoodie gets tossed in the laundry, and they’re meant to last a lifetime. The inflatable pillow inserts, made by a top U.S. The company’s wear-test process lasted for two years on “many flights across the country,” Woodle says. The Chicago-bred siblings grew up wearing hoodies constantly, Woodle recalls, and he wanted to find a way to combine the comfy layering staple with the ubiquitous "neck pillow as travel accessory," Josh says. The concept emerged, perhaps unsurprisingly, en route to the airport, says cofounder Josh Woodle (whose day job is in film production) Woodle credits the initial idea to his brother Ryne. It's currently available via a Kickstarter campaign, which calls the concept a “day-to-day (and day-to-night) essential comfort garment.” The company is aiming to raise $30,000 by January 11. Enter the Hypnos hoodie, which is tricked out with a hidden inflatable, ergonomic neck pillow that lets the wearer very subtly nab some shut-eye. But it can be completely transformative during hellish holiday travel (especially pertinent if you're reading this while shuffling through a comically long TSA security line right now). Successfully napping on the go is an awesome life skill in general.
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